Pressed for Time? Limited Staff Capacity? Other Priorities? Put Your Fundraising Worries Aside With a Safe Pair of Hands.
Research/Analysis/Planning are what really count in Fundraising because they lay down the foundations on which charities build support and grow their income.
But without proper implementation, even the most promising fundraising campaigns and projects are set to fail. So, once the planning’s done, Bloom Fundraising’s here to take the strain of implementation off your hands.
4 Steps to Effective Marketing
Bloom Fundraising runs through your marketing project for any quick fixes that can boost performance. Even relatively minor adjustments can radically improve marketing performance.
The key elements scrutinised for marketing effectiveness and efficiency are:
- Marketing Media/Channels
- Timing of your campaign
Basic research and analysis of this type is suited to small-to-medium sized ‘tactical’ campaigns like direct mail shots, email campaigns and press or Google ads.
Tactics refer to comparatively simple actions, usually related to short-to-medium term strategies and projects.
Bloom Fundraising tactical support includes help with your:
- Website re-vamp
- New site design
- UX mapping (makes your site easier to use/navigate)
- PR drive
- Fundraising promotion
- Recruit supporters
- Supporter list building
- Services launch
- Building your reputation
- High response
- Generates high level of new leads
- High value donations.
- Cost efficient marketing
- Reinforce promotional message
- Boosts donations when integrated with other advertising
- No 1 medium for marketing response
- Lead generation
- Raise more
Strategic projects help you attain your BIGGER – usually long-term – fundraising goals.
But strategic projects by their nature can be complex. Staff training, investing in new equipment or software, complying with statutory or industry code regulations, employing personnel with the right skill sets, or hiring in consultants for guidance.
We help your fundraising projects get off the ground by overcoming the typical stumbling blocks like:
- Privacy regulations
- Marketing consent
- Risk management
- Build identity
- Inspire trust
- Look professional
- Get noticed
- Discover supporter’s real needs / wants
- Test new products / services / marketing methods
- Identify donors with propensity to give more
- Cut advertising costs
- Recruit new supporters
- Comply with new data protection regulations
- Coach your staff in marketing skills
- Cut your consultancy costs
Fitting together each piece of a marketing project “jigsaw” is a complex operation. For a project to be delivered on time and on budget, crystal clear communication and coordination between suppliers and internal departments is absolutely essential.
And should things go wrong – missed deadlines / mistakes in advertising copy / the wrong data sent to the mailing house – it can prove very costly.
Bloom Fundraising has experience at each key stage of the marketing process, including:
- Research and planning
- Audience audit & selection
- Media and channel
- Copy and design
- Supplier selection and management
- Monitoring and control
Bloom Fundraising takes the stress out of marketing, so you can devote more time and energy to the parts of your charity which will benefit most from your input.
How much does it cost?
Prices for Bloom Fundraising Project Management start at £390 per day.
Medium-term projects (those requiring more than 7 days, but fewer than 21 days) are charged a reduced rate of £325 per day.
Fees for long-term projects (more than 21 days) are £ negotiable.
What’s my best option?
To find out, reserve your FREE no obligation 30-minute phone consultation (Normally £327).
Call now on (01495) 763 013 during office hours /Mobile (07939) 242 335
OR…use the online enquiry form.
A 30-minute consultation is FREE.
No strings attached
If, following the consultation you decide Bloom Fundraising services aren’t for you, let us know by email and that will be the end of the matter. We promise not to bother you again with follow up sales calls, spam or junk mail.
Peace of mind
Work conducted by Bloom Fundraising is subject to regular assessment by the leading professional marketing body – the Chartered Institute of Marketing (CIM) – as part of the Institute’s Chartered Marketer scheme.